Taschen's Ferrari Monograph Updated With Latest Models and Electric Future
Taschen's Ferrari monograph, edited by renowned sports journalist Pino Allevi, has been updated to include the latest models and achievements of the iconic Italian car brand. The book, originally published to celebrate Ferrari's 75th anniversary, now incorporates the Amalfi and 849 Testarossa models, announced since its initial printing.
Ferrari's enduring appeal and global reach ensure that such a monograph remains relevant and will be revised in the future. The brand's rich racing history and commercial success have made it a symbol of Italian culture. Allevi's work provides a comprehensive overview of Enzo Ferrari's life and a graphical guide to all Ferrari models from 1940 to 2024.
The book also delves into Ferrari's merchandising empire, which includes rollercoasters, teddy bears, high-end audio systems, and Montblanc pens. Despite its diversified offerings, Ferrari remains committed to innovation in its core business. The company has announced plans to introduce its first all-electric car, marking a significant step into the future of mobility.
With Allevi's expert curation and exclusive access to Ferrari Archives and private collections, the monograph provides a detailed history of the marque, including a complete appendix of all Ferrari's wins since 1947. The book not only brings Ferrari's story up to date but also justifies its status as a myth-making brand. As Ferrari continues to innovate and expand, so too will the story of this iconic car brand, ensuring that future editions of the monograph will have plenty to explore.
